Ocean Friendly Skincare: How to Protect the Sea While Caring for Your Skin

Apr 21, 2025

Introduction

The ocean covers over 70% of our planet . It’s not just a stunning view or a holiday destination—it’s our life source. The ocean produces at least 50% of the oxygen we breathe , is home to most of Earth’s biodiversity , and provides the primary source of protein for over a billion people worldwide. On top of that, by 2030, around 40 million people will be employed in marine-based industries .


In short? The ocean is kind of a big deal.


But as our shelves fill with cosmetic and skincare products promising brighter skin and smoother texture, many of them are quietly wreaking havoc beneath the waves . From coral damage and hormone disruption in marine animals to the ever-growing tide of microplastic pollution, the beauty industry has some explaining to do.

If you're ready to make more ocean friendly skincare choices , here’s what to avoid—and how to switch to better, cleaner alternatives.


Why Ocean Friendly Skincare Matters

Every time we shower, swim, or wash off a product, tiny particles of it end up in our waterways. Some of these ingredients are toxic to marine life , disrupt ecosystems, and contribute to the deterioration of coral reefs —the very rainforests of the sea. It’s not just sunscreen that's to blame. Everyday skincare products like cleansers, moisturisers, and fragrances can leave a damaging trail.


The good news? With a little knowledge, we can all make small changes that help protect our blue planet—while still giving our skin the nourishment it needs.

Ingredients to Avoid in Skincare for the Sake of Our Oceans

1. Oxybenzone & Octinoxate

These are common chemical sunscreen ingredients that have been shown to bleach and kill coral reefs , interfere with the development of marine species, and prevent the growth of blue-green algae , which is vital to coral health.


These chemicals don’t just vanish—they wash off your skin straight into the sea . That’s why Hawaii has banned them after detecting levels 12 times higher than anywhere else on the planet.


OCEAN FRIENDLY ALTERNATIVE?


Ocean-Friendly Alternative: Choose mineral-based sunscreens with non-nano zinc oxide or titanium dioxide . They’re reef-safe, gentle on skin, and don’t harm marine life.

2. Triclosan

This potent antimicrobial agent is found in some toothpaste, face washes, and even deodorants. While it’s effective at killing bacteria, it also kills fish, crustaceans , and disrupts aquatic ecosystems. It’s also toxic to blue-green algae , which are crucial for coral reef health.


OCEAN FRIENDLY ALTERNATIVE?


Use triclosan-free, gentle cleansers . (Bonus: they’re usually kinder to your skin barrier, too.)

3. Artificial Fragrance Oils

These synthetic scents might smell nice in a body lotion or bath soak, but they come with a heavy cost. Studies show artificial fragrances can trigger algal blooms which deplete oxygen in the water, suffocating aquatic life.


OCEAN FRIENDLY ALTERNATIVE?


Look for products that use pure essential oils instead. At Raven Botanicals, we only use sustainably sourced essential oils for fragrance - meaning our products stimulate the olfactory system as well as support your skin health.

OCEAN FRIENDLY CLEANSING


  • A lightweight, foam-free cleanser, ideal for all skin types.
  • Removes impurities without stripping the skin of its natural oils.
  • Apply the cleanser in circular motions, using your fingertips to massage it into your skin for about 30 seconds.
  • Wash away with water to transform to a nourishing milk

What Makes a Skincare Brand Ocean Friendly?

Not all “natural” skincare is created equal. Here’s what to look for if you’re truly trying to shop ocean friendly:


  • 100% natural, biodegradable ingredients

  • Plastic-free, compostable packaging

  • No synthetic chemicals or microplastics

  • Reef-safe, mineral sunscreen options

  • Ethical, small-batch production

  • Cruelty-free and palm oil free 

An oil pipette dropping liquid onto a hand

At Raven Botanicals, ocean-friendly isn’t a label - it’s an embedded practice in all we do. We handcraft all our products in a solar-powered studio in rural East Lothian, using plant-based, ethically sourced ingredients , and package them in glass and aluminium with reusable pumps and droppers - no single use plastic, no waste. Our range is cruelty-free, vegan, palm oil free and ethically certified by The Good Shopping Guide .

4 Ways Big Beauty Brands Harm the Ocean

Toxic Chemicals: Ingredients like oxybenzone and triclosan poison marine life.

Plastic Pollution: Billions of unrecyclable plastic units end up in landfills and oceans.

Microplastics: Exfoliators and gels often contain plastic particles eaten by fish.

Synthetic Fragrances: These fuel algae blooms that choke aquatic ecosystems.

Why Choose Ocean-Friendly Skincare

Protects Coral Reefs: Natural, reef-safe ingredients keep marine ecosystems thriving.

Plastic-Free Packaging: No single-use plastics = less waste in our oceans.

Biodegradable Formulas: Gentle on your skin and safe for waterways.

Low-Impact Production: Small batches, solar-powered studios, and conscious sourcing reduce your carbon footprint.

Small changes. Big waves.

Choosing ocean friendly skincare is one of those quiet, powerful actions that ripples outward.


By switching to products that are kind to marine life, you’re not only helping protect the ocean's fragile ecosystem - you’re voting with your wallet for a healthier, more sustainable future.


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Conclusion

Choosing ocean friendly skincare is a small act with a big ripple effect. By making mindful swaps, we protect marine life, reduce pollution, and care for our skin—naturally.


Remember, sustainable living is a personal journey:

Avoid harmful ingredients like oxybenzone, triclosan, and synthetic fragrances.

Choose sustainable packaging that’s plastic-free, compostable, or refillable.

Support ethical brands that put people, planet, and ocean health first.

The Author : Arabella Harvey, Founder - Raven Botanicals


Arabella is the co-founder and creative energy behind Raven Botanicals. With a background in visual arts, Arabella works alongside sister Charlotte to blend botanical science with aesthetic integrity. Her passion for sustainability informs Raven Botanicals’ commitment to ethical, small-batch skincare that nourishes both skin and soul.

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